Camden National Bank was looking for a fresh look for the sponsorship ads they use in their local communities. The airy, line art direction we took not only compliments their brand but stands out when seen together in a sea of advertisements. The bank also launched "Pay Up," a way for their customers to send money. We created digital advertisements for their online banking website and mobile app. For both projects we provided them with messaging and various size templates so their internal comms team can quickly customize an ad on the fly.